Search Engine Optimisation (SEO)
Content is King – it’s about the WORDS
Google is clear: “Content is King”.
Google uses the words on your website to decide who sees your website! The words must be relevant to your business and used for searching.
Our web marketing service considers appropriate words and where to put them, to be more visible in search results.
This is important, that’s why all our websites include WebOptimise (Bronze) for FREE.
Search Engine Optimisation
Our web marketing service aims to encourage visitors to engage with you, also get your website listed in search engine results with appropriate search phrases. Key elements are:
- Research to determine business-related search phrases
- Analysis of your website content and structure
- Onsite optimisation of website pages
- Offsite optimisation, aimed at directing more traffic to your website
- Monitoring progress then making optimisation changes
Good page content is the starting point.
We identify the words and phrases relevant to your business, then for each topic, then prioritise them. These words are often used by customers in relation to your products and services.
Your website will be updated with the WebOptimise services, with your permission of course. Rules specified by search engines are followed: we only use approved methods and tactics.
Search Engine Optimisation (SEO) Services
To generate home page traffic through natural search results using search phrases related to the business. Includes:
- Keyword analysis – core business only
- Optimisation of the home page
- Xml sitemap
- Submission to Google
With a new website
WebOptimise Bronze Plus
Promotes your business and website locally. Includes:
- Deeper keyword analysis
- Competitor backlink analysis
- Advice on SEO friendly web pages
- Assistance with Google Places
- Adding social media links to your website
There is a one off charge for this service.
WebOptimise - Silver
Promote the website regionally or nationally, deep optimisation encouraging you to expand the website with new content. Ongoing service includes:
- Quarterly report of SEO parameters
- Quarterly update of the website
- Advice about marketing the website
- Telephone and e-mail support for optimisation issues
There is a setup and ongoing support charge with this service.
Please call or email to get started